Posts Tagged: Starbucks

Starbucks Alive!

And so I have managed to squeeze some recommendations for Starbucks, which I reckon would keep Starbucks branding intact, minimize unnecessary dilution and reinforce its coffee cult. Here it goes: 1. Keep-it-flow concept: borrowing from Toyota’s heijunka production leveling notion,

Starbucks Alive!

And so I have managed to squeeze some recommendations for Starbucks, which I reckon would keep Starbucks branding intact, minimize unnecessary dilution and reinforce its coffee cult. Here it goes: 1. Keep-it-flow concept: borrowing from Toyota’s heijunka production leveling notion,

Desperate Move

Mere few days ago, Starbucks has opted to venture into the new product extension strategy – however, trap or otherwise remains to be seen. VIA, an instant sachet pack will be selling at one third of regular latte or approximately

Desperate Move

Mere few days ago, Starbucks has opted to venture into the new product extension strategy – however, trap or otherwise remains to be seen. VIA, an instant sachet pack will be selling at one third of regular latte or approximately